It's essential that your message is consistent across all platforms and directly tied to your business goals. We'll uncover your unique story and media assets to present a plan that informs, entertains and inspires your audience to take action on your behalf. This includes developing the strategy, creating the content and measuring its performance.
Here's a sampling of our content strategy and development projects:
- Editorial: News, features, Q&As, columns; internal communiques, newsletters and websites.
- Marketing: Content marketing (blogs, white papers, thought-leadership vehicles, brand storytelling); collateral (sell sheets, Powerpoint presentations, etc.); direct marketing postcards and brochures; speeches; business plans.
- Public Relations: Creating PR strategy; writing press releases; developing storylines; positioning executives as interview sources within industry; etc.
- and more
- Herb Sweren, President & CEO, CampaignON