Meet your coach, Liza
Liza Horan is a digital strategy and communications consultant who holds a master’s degree in strategic communications from Columbia University in the City of New York. Her career switched from print journalism to digital strategy in 1995, when she launched TENNIS.com for The New York Times Co. Her employers and clients range from independent start-ups to public companies like ESPN, Informa, Incisive Media, and Newsquest Specialist Media, among others. Alumni of her Social Media Boot Camp range from C-level business leaders across media, publishing and law, to creatives like film directors and authors, and job-seekers.
“Liza is a breath of fresh air! Through her journalistic background, she’s a quick study on lots of relevant content possibilities. Through her techn understanding, she knows the limits and the limit-less options for engaging and distributing content. And through her strategy work, she can clearly set goals and guide plans. Great fun and great results.”
Barbara J. CoopermanChief Marketing Officer at risk management solutions provider Kroll
"Liza has a clear, calm and authoritative way of demystifying social media. She helped me to quickly deepen my understanding of how Twitter and LinkedIn work. As a result, I am much more comfortable using social media as a tool for professional engagement. Thank you, Liza!"