Advertising Week shows how marketers market to their own kind

Advertising Week is a whirlwind annual conference that draws 90,000 marketing professionals who work at agencies, media companies and corporations from here and abroad. They share best practices, discuss trends, discover the latest technology, and trade winning tactics across of variety of platforms all designed to woo you. The preeminent¬†question of every session is: How […]

Engagement a dark horse topic at packed Advertising Week

The countdown clock on AdvertisingWeek.com finally stands at “O DAYS” on this eve of #AWXI. The four-day happening draws 90,000 marketing and communications pros from all over the world to participate in 269 events.¬†Whew! It’s amazing, for sure, but staggering: At times there are NINE events competing for your attendance. It would be cool to […]